Piggott Health System Recognized with Multiple AHA Awards for Healthcare Marketing Excellence

Piggott, Arkansas — Piggott Health System is excited to announce its recent recognition by the Arkansas Hospital Association (AHA) for its exceptional achievements in healthcare marketing during the past year.

“As a rural hospital, we are proud to offer healthcare services normally only found in larger metropolitan areas,” said James Magee, Executive Director of Piggott Health System. “Our marketing team works hard to get that message across to our community so they can take advantage of all the healthcare services they have access to on a daily basis.”

The AHA’s award program, known for recognizing excellence in Arkansas hospital marketing and public relations, has awarded Piggott Health System across multiple categories for its exemplary efforts in effectively communicating and connecting with its community. The institution’s dedication to excellence in marketing has garnered statewide acclaim within the healthcare industry and beyond.

Piggott Health System was humbled to win three Diamond Awards and five Certificates of Excellence across a range of advertising campaigns that ran in 2022. Among the award-winning campaigns, the hospital was acknowledged for the following:

  • Diamond Awards  category:
    • Print/Digital Advertising for “Danny Brown” newspaper series
    • Total Campaign Advertising for “Clark Pain Clinic” campaign
    • Writing for “Name Change/Rebrand” press release
  • Certificate of Excellence category:
    • Special Visual Advertising for “Barry DeHart” billboard
    • Total Campaign Advertising for “Name Change/Rebranding” marketing campaign
    • Social Media for “Barry Dehart” post
    • Social Media for “Stephanie Lowe” post
    • Publication for “Comprehensive Healthcare” brochure

The PHS marketing team received the awards at a lunch on Thursday November 2 at the Little Rock Marriott.

“It was an honor to sit among some of the most influential healthcare marketing professionals in Arkansas,” said Sheryl Morgan, PHS Community Outreach Coordinator. “We were honored to be recognized and awarded among our peers and by the prestigious Arkansas Hospital Association.”

The recognition of Piggott Health System by the AHA highlights the institution’s relentless pursuit of advancing healthcare services in rural areas, employing cutting-edge marketing strategies and fostering meaningful connections within the community. 

 

ABOUT PIGGOTT HEALTH SYSTEM

Piggott Health System comprises a flagship medical center, Piggott Community Hospital, as well as two primary care clinics in Rector, Arkansas and Campbell, Missouri, four home health locations in Piggott, Corning, Rector and Campbell and two medical equipment retail stores in Clay County. It also operates an ambulance and medical transportation service. In addition, the health system offers several outpatient services, such as a pain management, wound care, podiatry, behavioral health, pulmonology, cardiology,  etc., and provides telehealth services in the following specialties (current and coming soon): TelePulmonology, TeleCardiology, TeleStroke, TelePsychiatry, TeleInfectious Disease, TeleNeurology and TeleSleep.

The 25-bed hospital brings in specialty physicians to provide patients with healthcare services usually only found in larger metro areas, and also offers extensive telehealth options. To learn more visit piggotthealthsystem.com.

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